Confession time: when I was little I absolutely HATED girly things. Well my mom says I played with a lot of Barbie dolls when I was a kid but other than that I hated anything remotely girly. I still hate dresses and skirts to this day though only because of sensory issues I didnt watch shows like My Little Pony Bratz or anything of the like when I was young I despise makeup because I dont like the way it feels on my skin and I used to think that all shows for girls were bad and were all about pretty princesses who did nothing but giggle at nothing have endless tea parties and cry over the stupidest things...and Im a girl I was VERY into shows like Pokemon Digimon YuGiOh Monster Rancher Codename: Kids Next Door Danny Phantom etc. Anything that had cute monsters saving the world and characters who werent archetypes and that had compelling stories were a win for me Admittedly I did watch the English dubs of Tokyo Mew Mew and Ojamajo Doremi back when 4Kids was still around but I just considered them good shows. When one of my favorite bloggers was praising a show called Heartcatch Precure up the wazoo I got curious and decided to watch it...and Im glad I did because it completely changed my perception of shows for girls and this was BEFORE My Little Pony: Friendship Is Magic came around Now if you were to tell me ten years ago that I would fall head over heels for a show called Go Princess Pretty Cure I would have called you stupid. But here I am loving Go Princess Pretty Cure in all its frilly cutesy pink princessy glory Haruka Haruno has always dreamed of being a princess even at age 13. When she was young a boy named Kanata gave her a strange pink key telling her that she can fulfill her dream. Years later she transfers to an elite middle school called Noble Academy in the hopes of becoming a fine young lady. When she meets two fairies Puff and Aroma theyre being chased by Close and his monster a Zetsuborg. Strangely the key shes held onto winds up turning her into a magical girl Cure Flora. As it turns out Puff and Aroma are fairies from the Hope Kingdom which is being conquered by an evil lady named Dyspear and her minions. The prince Kanata is trying to help however he can and needs 12 Princess Keys in order to get Hope Kingdom back. Joining them are calm natured dogooder Minami Kaido Cure Mermaid and sassy upbeat model Kirara Amanogawa Cure Twinkle and later the revived princess of Hope Kingdom Towa aka Cure Scarlet. Can they defeat DysDark and save both their world and Hope Kingdom? The animation is a major stepup from Happiness Charge. It looks so much more clearer the movements are more fluid the transformation sequences are just brimming with life and while the CGI does look a teensy bit out of place in places there are times when its integrated better. I definitely liked the animation for the first ending theme. The second one...not so much. The characters still fall into uncanny valley territory when the CGI is there. The colors are bright and the animation doesnt have that weird smoky murky quality about it that Happiness Charge was plagued with a lot of the time. While its well known that the Precure series reuse music from other seasons even when they shouldnt due to not being connected with each other Go Princess did have this problem at first. Thankfully once the second half came the Doki Doki music disappeared entirely and what original music it does have does its job well. I do think the insert songs are a bit to peppy and dont give certain scenes impact but theyre not bad and the rest of the music is pretty good as well. The opening theme is definitely a major stepup from Happiness Charge and it doesnt grate on my ears. The first ending theme is absolutely beautiful and it sounds more like itd be in an anime about classical music like Your Lie In April rather than Precure but it does fit the want to be a noble princess theme rather well. Again the characters are also massively improved from Happiness Charge. All of the characters here are endearing and engaging have reasonable personalities strengths weaknesses and dreams that all come into play in the series all of them get episodes in the limelight and no one character outshines another nor is anyone given more importance than the other. Plus theyre all reasonably developed and arent just walking catchphrases meant to shove morals down kids throats Even side characters are given focus and although some could have used better development or were just terrible Im looking at you Ranko they all played their part in the show in a good way and they dont just disappear when the going gets tough either. Such is the case for one girl Yui Nanase who isnt a Pretty Cure nor does she fight any enemies physically like Seiji from HapiCha did but she contributes in her own way and everyone loves her for it me being one of those people. Also the mascots. I thought Aroma would be annoying since he insults Haruka sometimes but he completely grows out of that and Puff is the most adorable little puffball ever The villains are also improved and have MUCH better more refined personalities than HapiChas and arent bland archetypes. However when one of them gets redeemed halfway through the series Youll know who Im talking about he doesnt do anything throughout the show instead being shy and clinging to Siamour all the time. I like him but I felt the show could have made better use of him or at the very least made him do something worthwhile. Any flaws that the show has are for the most part pretty minor for me. It did have one bad episode that just made me cringe Episode 37 the one with the school play at the fact that theyre willing to worsen a kids injury just so they can get on with the play rather than do the reasonable thing and have someone replace him and Ranko was an annoying little hypocrite who ruined everything in her debut episode and got in the way despite telling Kirara not to do the same. However those were just small problems and everything else was relatively great. But I wont lie this isnt a show for everyone. It is ridiculously girly the whole show is riddled with bright colors like pink yellow red and white theres large poofy dresses the girl characters are unabashedly attached to their dreams and it can get rather sappy at times. But for me it wasnt so sappy that it made me cringe from how girly it was. Shows like G3 My Little Pony and Lady Lovely Locks relied too much on cuteness enforcing female gender roles and overall saccharineness rather than telling a compelling and genuinely entertaining story or didnt utilize what potential they did have which is why theyre either little known or disliked because they thought that excessive girliness would attract an audience but it didnt work. It let its saccharine image drive away potential audiences. Normally shows about princesses or shows for girls in general have gotten a lot of backlash over the years because of their low quality and emphasis on being as inhumanely cute and girly and saccharine as possible. Thankfully this mindset seems to be dying out both for fans and creators. Lauren Faust created My Little Pony: Friendship Is Magic to appeal to people of all genders and ages and as a result of its strong focus on storytelling and developing its characters it became the cash cow franchise it is today. Other shows such as Candy Candy Snow White With The Red Hair Yona of the Dawn Miraculous Ladybug Steven Universe Madoka Magica Ever After High Monster High and many others are well loved by audiences because theyre changing the standards for shows for girls: that just because the show is aimed at girls or has princesses or girly elements in it it doesnt mean its bad and if its executed well it can be loved by anyone or everyone. I can say proudly that Go Princess Pretty Cure completely changed my views on princesses forever. If you want to watch a good show with your daughter little sister niece or whoever Go Princess Pretty Cure is the show for you and it shows that even in poofy dresses girls can kick butt